Archive for June, 2013

Do You Candy Crush? Because this Lady Can’t Stop!

This post has been a long time coming. I think for awhile there I was in a bit of denial about how much Crushin’ I was doing, but once I found myself furiously lining up like-colored candies in a friend’s bathroom exasperatedly saying, “I’ll be right out!”, I knew. This Candy Crush was a saga after all, and I was going to see it out until every chocolate had been broken, jelly been de-jellied, licorice chain unlocked, and whipped cream cloud vanquished! At least I think they’re licorice chains and whipped cream clouds? Also, what’s up with every recipe involving cherries and hazelnuts? I digress.

The point is that what started out as a casual crush soon exploded into an obsession. And while I have since broken free from Candy Crush dreams (yes, it even invaded my sleeping hours), I have yet to go a full week without playing. OK… 2 days is probs my max. And I wasn’t feeling well those 2 days. And maybe I played just once! Gah. I’m hooked. But at least I’m not alone!

I knew how popular the game was based on how many people talked about it at work, and how many of my Facebook friends were playing. But it really hit home today when I came across this article on Tech Crunch – King Quits Advertising Since It Earns So Much On Candy Crush Purchases. Yes, you read that correctly. And yes, that is kind of candy crazy!

While I’m no marketing genius, I think that whatever King was doing, they must have had a great plan. I remember seeing Candy Crush Saga ads all over the place, online and on television. And naturally, it wasn’t advertising alone that brought them to this level of success. At the end of the day, it’s an attractive, addictive game that you can play free with a little help from your friends if you so choose to. Now, when you run out of lives at 2am and you’ve still got the itch for ‘just 5 more’, chances are good that you’re going to fork over a buck rather than wait 30 minutes for each life or wait for your friends to send them. But you can wait, if you’d like! Free is still an option! But that’s not what most of us do, is it? People waiting isn’t what’s filling King’s pockets with candy gold!

Sandal Suckers Lollipops: This Treat Isn’t for Your Feet!

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My candy affection isn’t something that I hide from my friends, family or co-workers. I’ve never been very good at keeping secrets (at least not my own), and I’m not the type to wait ‘til everyone has gone to bed to break out the chocolate or gummies. I have no shame in my candy game, and I hope you don’t either! Plus, once people know how much you love candy, they have a tendency to buy it for you for your birthday, Christmas, or even just because. See – honesty does pay off!

Because I have the best friends in the whole world, and they love to see me happy, they are inclined to pick me up a sweet they haven’t seen before if they think it’s something I might not have tried. I’m sure there is a certain satisfaction in finding it before me, the queen o’candy, has even heard about it, but I’m totally OK with them winning the ‘first’ award as long as it comes with sugary goodness for yours truly!

This past weekend, a friend stopped over for coffee and chit-chat and had an adorable lollipop in tow that she picked up for me at a local shop. Like most people, I love the simplicity and freedom of flip flops in the summer, but I’d never eaten one before. Of course, I’d never had a flip flop lollipop before, so that could be why. 😉

This wasn’t just any old flip flop shaped lollipop; it was generously sized and adorable. My friend let me know that they were called ‘Sandal Suckers’, and that the box of 24 lollipops contained an assortment of fun colors. While the fruity flavor of the lollipop I had was rather tasty, I think it’s their cool, summery look that is the star of the show. These would make a fun addition to any seasonal get-together, or as party favors or wedding favors. And – here’s some places you can score some of your own!

Sandal Suckers at Blair Candy – $29.95
Sandal Suckers at Royal Candy Company – $26.15
Sandal Suckers at Candy Warehouse – $36.00
Sandal Suckers at Metro Candy – $25.50
Sandal Suckers at sweet city candy – $25.50

Candy Sweetness the Summer Way – Paired with Fruit!

Rather than focus on one recipe, for this post I’ll be sharing a few of my favorite candy and fruit creations. Since fruit is commonly called ‘nature’s candy’, it only makes sense that I love it as much as I do! And while I do enjoy it on its own more often than not, for extra indulgent delights I like to pair it with candy faves. Here’s a handful that make my taste buds happy…

One: The Apple

Start with a well-washed Red Delicious apple, or another favorite apple, and slice it into apple wedges. Coat the bottom half of the wedges with peanut butter, and add M&Ms or white chocolate chips to the peanut butter. For ease, you can fill a small bowl with the candies and roll the peanut butter-covered apple wedge in the bowl. Arrange them on a plate, and enjoy! Easy, delicious and filling.

Two: The Orange

Oranges are my favorite fruit of all, and I find that while almost every fruit pairs well with chocolate, oranges and chocolate have a special relationship all their own! I start by peeling an orange or two, and separating them into segments. I then set those aside on a plate while I melt a small bowl of milk chocolate chips (I prefer milk to dark, but it’s up to you!) Once the chocolate is melted, I dip the bottom 2/3 of the orange in the chocolate bowl, and set it on a wax paper sheet to cool. While it’s still warm enough for toppings to stick to the chocolate, I sprinkle on some chopped almonds or butterscotch chips. Yum, yum, yum!

Three: The Banana

Not only are bananas loaded with potassium, they’re also brimming with potential! You can eat them alone, whipped up in a smoothie, covered in chocolate, dried into chips, etc. But one of my favorite ways to eat them involves spreading on some Nutella and sticking on some Reese’s Pieces for good measure!

You’ve probably noticed by now that I’ve got a bit of method to my fruit and candy madness: Dip fruit in something delicious, add candy to that something delicious. It may be simple, but golly gosh, it works!